Local business owners often invest in great branding and marketing — but overlook a critical component of modern web success: accessibility. Failing to address ADA compliance issues can lead to legal risks and lost customers.
Here are the top 5 ADA compliance mistakes we see on local business websites, with practical steps to fix them.
1. Missing Alt Text on Images
What it means:
Alt text describes images to visitors who use screen readers.
Why it matters:
Without alt text, users with visual impairments can’t understand image context.
Fix:
Add descriptive alt text to all images — including logos, icons, and decorative visuals.
2. Poor Color Contrast
Many websites use combinations of text and background colors that are hard to read — especially for users with low vision.
Fix:
Ensure text contrast ratios meet WCAG standards using accessible design tools.
3. Inaccessible Navigation
A site that can’t be navigated with a keyboard or assistive software is effectively unusable to many.
Fix:
Optimize navigation menus for keyboard accessibility and ensure ARIA roles are correctly labeled.
4. Missing Captions on Videos
Videos without captions exclude users who are deaf or hard of hearing.
Fix:
Always include captions and transcripts on video content.
5. Incomplete Form Labels
Forms are essential for contact, signup, and lead generation — but often don’t include labels or instructions compatible with screen readers.
Fix:
Ensure every form field has clear, descriptive labels.
How ADA Compliance Network Solves These Issues
Our expert team runs a multi-step review of your website to identify, prioritize, and fix accessibility issues. We help businesses stay compliant and avoid legal exposure — while creating a better experience for all users.
